Create-A-Board in Plymouth

Photo: Tate Carlson

The ingredients for a custom-made board from Create-A-Board in Plymouth.

Did you know? Plymouth has its very own family-owned and -operated snowboard, skateboard and longboard shop, Create-A-Board, where customers get to not only customize their board, but get to help physically piece it together.

Owner Heather McCracken-Iverson was inspired to open the shop after she noticed how uninvolved her kids were when she took them to get skateboards 4 years ago. “All you did at these stores was point to what you wanted,” she says. After spying the Plymouth location off Old Rockford Road, McCracken-Iverson and her husband Derek Iverson felt this was a perfect opportunity to create something where kids would be able to “touch” what they wanted; Create-A-Board, an independently owned and operated shop, opened in June 2011.

Based on McCracken-Iverson’s initial impetus for opening the shop—her kids’ experiences—she predictably finds it important to talk with customers one-on-one to find out what they want their board to do and to become. Even for those who have never considered creating a skateboard before, McCracken-Iverson assists through every step of the process, and in case you need more guidance, there are numbers on the concrete floor of Create-A-Board guiding you to the various design stations. Customers fine-tune and hand-pick everything—from picking out a deck (what you stand on) to choosing a grip tape (so you don’t slide off) to attaching the trucks (axle-like structures), and the wheels and bearings.

“It’s a very fun process,” says McCracken-Iverson, sharing an anecdote of a 20-year-old college student customer who came in for the first time, and two little-kid regulars helped him put everything together.

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